I'll give you the rundown:
Etsy is a website dedicated to all things handmade. Their mission is to help people make a living making things and to, in their words, Buy, Sell, and Live Handmade. They also have sections for vintage shops as well as supplies for crafters.
The Etsy community is worldwide - it boasts buyers and sellers from over 150 countries. Etsy sellers number in the hundreds of thousands, so if you think Lush Boutique is one-in-a-million, you're pretty close :)
Etsy was founded in 2005 and has been featured in literally every business, craft, fashion and political magazine and media outlet. Anyone can sell or buy on Etsy. Etsy takes a percentage of all sales, but it is absolutely free to purchase items on Etsy.
If you are looking for that unique, one-of-a-kind item, go to Etsy. If you can't find it in the stores, you can always request a custom item from any seller there.
I chose to put Lush Boutique on Etsy because it is the ideal locale for my jewelry - buyers who go to Etsy are looking for unique, handcrafted items that are fresh and fabulous.
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